Daily chic escapes

March 23, 2018

Paper gowns-the latest catwalk trend

Paper clothing, made from disposable cellulose fabric, was a short-lived fashion item in the 1960s.
Individual paper and papier-mâché clothes and accessories (especially masquerade costumes) were used as early as the 19th century. But mass-produced paper fashion was invented by the American Scott Paper Company in 1966.

The paper dress captured the vibrant, youthful, optimistic and consumerist zeitgeist of 1960s America so precisely that the fashion press speculated about paper garments taking over the entire clothes market.

But as the novelty appeal of paper clothes wore off, their downsides became more apparent: they were generally ill-fitting and uncomfortable to wear, their garish colors could rub off, they were often flammable, and of course they very soon ended up as waste. By 1968, paper clothing had disappeared from the market.

While no longer encountered in mass-market fashion, the cellulose fabrics once used to make paper clothes are still employed to make disposable garments for work environments, such as hospital gowns, scrubs, and coveralls.

The paper dresses of the 1960s also still inspire contemporary fashion designers, including Yeohlee and Vivienne Tam, who have on occasion incorporated paper into their designs. Also, Lia Griffith makes stunning gowns from recycled paper.

paper gowns dresses

paper gowns dresses


paper gowns dresses

Check also Lia Griffith designs for Vogue magazine

paper gowns dresses
paper gowns dresses

Text Wikipedia, photos source

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